Essentials to Consider when Making Business Cards
Business cards refers to cards that have details of a business or an individual. Other details that are contained on the card include, telephone number, email address, street address and the company’s website. In addition, with the invention of new technology, business card are also designed to include additional profile of a business including social media addresses of Facebook, Twitter, and LinkedIn. The main difference between the cards that were prepared in the past and those that are designed nowadays is that the latter are made to incorporate graphics and pictures while the previous one was made of simple black and white text. The materials used to make card vary in type and size, ranging from paper, crystal clear plastic, metallic plastic, and frosted translucent plastic. Some materials used to make business cards include, metal, rubberized cards, rubber, magnets, poker chips, wooden nickels, and even real wood.
One need to create a fantastic first impression when designing a business card. The following are some of the guides for making a perfect card that will represent your business. The principal tip is to convert your brand standards and morals into a business card design this can be achieved by putting in mind the customer that you are trying to impress, as well as deciding on the details that you will include in the card that will tell a good story of the business for that customer. The colors, texture and the images used in making a card play a crucial role since they are the key factors that distinguish your company from others. In addition the type of business plays a major factor in creating a business card, for instance, if a business is more creative or artistic , then you can use attractive colors, strange shapes or humor to convey the message, however, when the brand is all business , you can use elegant fonts and colors.
Once you have decided on your preferred concept, the second step is to choose the various specifications of the card that best fits you including, size, orientation, and the material to use. As far as materials used to make the cards is concerned, one can choose paper, plastic, wood or metal to make the card. Once you have selected the material to use in printing the card, you need to also select the color, the font and the font size. Additionally, one need to include in the card all the relevant and necessary information of the business. It is recommended that when designing a card, one need to include the following details in front, physical address, websites, social media profiles and telephone and email address.